YENYONG.YENYONG.Visual identity standards for all YENYONG. marketing materials, digital assets and communications.
The YENYONG. logo consists of the wordmark "YENYONG" in uppercase with a trailing period, and an orange accent ribbon element.
| Rule | Specification |
|---|---|
| Minimum size | 24px height (digital) / 10mm height (print) |
| Clear space | Minimum 1x the height of the "Y" around all sides |
| Background | White, light blue (#E8EEFF), or dark (#0A0E1A) only |
| Proportions | Never stretch, skew, or rotate the logo |
| Colour | Full colour on light backgrounds; white on dark backgrounds |
✓ Do: Use the original logo file, maintain proportions, use on approved backgrounds.
✗ Don't: Change colours, add effects, place on busy images, or alter the orange ribbon.
Orange is used only inside the logo. Never use orange for UI elements, buttons, or accents.
| Element | Font | Weight | Size |
|---|---|---|---|
| H1 (Page Title) | Arial | Bold | 28–32px |
| H2 (Section) | Arial | Bold | 18–22px |
| H3 (Subsection) | Arial | Bold | 14–16px |
| Body | Arial | Regular | 13–14px |
| Caption / Meta | Arial | Regular | 11–12px |
| Buttons / Labels | Arial | Bold | 12–14px, uppercase |
Fallback stack: Arial → Helvetica → sans-serif. No decorative or script fonts.
| Do | Don't |
|---|---|
| Professional, precise, engineering-oriented | Exaggerated claims ("best", "world #1") |
| Clear product benefits with evidence | Vague marketing fluff |
| Concise sentences, active voice | Long paragraphs, passive voice |
| Use "YENYONG." with the period | Write "Yenyong" or "YENYONG" without period |
| List technical specs in tables | Bury parameters in paragraphs |
| Field | Value |
|---|---|
| Brand | YENYONG. |
| Website | www.yenyong.com |
| mellamocolin888@outlook.com | |
| WhatsApp / WeChat | +86 189 2998 0066 |
| HQ | Singapore — OVERARCHING PTE. LTD. |
| Sourcing Office | Foshan, Guangdong, China |
| Slogan | BUILDING FOR A SUSTAINABLE FUTURE |